Edit 2012-06-25: it has now been confirmed, Microsoft has acquired Yammer. The rest of the post is still valid, so please do read on. There’s a rumor going around as of June 14th that Microsoft is about to buy Yammer for over $ 1 billion. While Yammer is not strictly speaking about CRM or even […]
Enterprise gone social – how will CRM fit in?
Call it a revolution, call it a bubble, call it what you want. One thing is for sure: social networks are not going away. Even though it still remains important to be able to manage and measure your sales funnel with the help of some tried & tested SFA tools, segment your customer database to […]
Greetings from Microsoft Convergence 2010 in Atlanta – Part 2
In Part 1 I shared some thoughts and observations on what role cloud computing was playing at Convergence 2010 Atlanta. I also promised to get back on the other hot topic, which should not be a surprise to anyone. No, it’s not XRM. But if we’d follow a similar naming convention, I guess it could […]